Estrella Galicia

Estrella Galicia needed a campaign to introduce them to British beer drinkers and help them stand out in a crowded market. 

We started with a new TOV, knowledgeable, witty, bold. And then a new visual style, rustic, hand-crafted and considered.

Everything ladders back to how they are completely uncompromising in their methods and have been for 115 years.

pitch win

pitch win

 
 
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We created recipe cards on social.
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On Father’s day, we highlighted that Estrella Galicia has been owned by the same family for 5 generations.

On Father’s day, we highlighted that Estrella Galicia has been owned by the same family for 5 generations.

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We aimed to capture British beer culture and give popular sayings a twist to make them more suitable for our beer that should be enjoyed slowly.